Reachable Builds Out Its Contact Management Product

Reachable today reintroduced its flagship product, previously known as PeopleMaps, now named after the company itself.

Reachable, as the solution’s being called, gives sales professionals new opportunities for success by uncovering connections and relationships from their extended networks of professional and personal contacts, all in real time.

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The Strength of Weak Ties

At Reachable, we think it is important for sales people to be able to leverage their entire network, not just those people they interact with regularly. ¬†Fast Company recently published an interesting article, “The Unexpected Way To Use Your Social Network Strategically” by Don Peppers,¬†that talks about a principle, “the strength of weak ties”, based on this notion… (more…)