Use The Power of Personal Connections with Reachable

As salespeople, we have always tried to leverage our friends, our Rolodex and now our social networking connections to improve our chances for making a sale. The team at Reachable has taken this tendency and focused the power of its web tool on this tendency, with exciting results. I now have my LinkedIn, Facebook, Google and Outlook connections working for me within Reachable. (more…)

Reachable’s ‘Social Proximity’ Helps Close Deals On Salesforce.com


It’s not what you know, it’s who you know, and Reachable wants to help Salesforce.com users get to know a lot more people. Reachable will be showcasing its application allowing salespeople to pool their social networks and sales contacts at Dreamforce this week and announced an update to its integration with Salesforce.com Tuesday. (more…)

Social Proximity: are LinkedIn’s days numbered?

logo-zdnetReachable is multi-network, drawing information from many different resources. Reachable has a database of more than 60 million contacts seeded from purchased data bases, public data, company data, as well as personal information mined from Facebook, LinkedIn, Google and others. (more…)

In Sales, “Location, Location, Location” Is Not Always Everything

logo-pandoWith all the changes in business, one thing remains the same: business is about people. Despite globalization, technology revolutions, social networks, and razor-thin competitive margins, business is still about people working with people. People who can’t connect effectively with others rarely do well in business. (more…)

Reachable: 100 billion connections means someone you need to meet knows someone you know

logo-ventureJoe, who knows my former boss Frank, on the other hand … that’s an entirely different matter. That is the premise behind Reachable, a social connection tool for business-to-business sales professionals, which just updated its “enterprise social” graph to over 100 billion connections. (more…)

How to systematize and scale social proximity selling

Many forward-thinking sales professionals have built their own social selling platforms and strategies, but more and more start-ups are attempting to systematize and scale the execution and impact of relationship-based selling. Reachable is doing some particularly interesting things in this regard. (more…)

4 Ways to Increase Your Sales Productivity by 243%

If you’re like most small business owners, selling is the least favorite part of what you do. What if you knew there was an easy way to make it way more likely that when you call a client or prospect to make a sale, you’d get a call back? According to a study by Reachable, (more…)

Social Proximity: A Smarter Sales Organization Strategy

Every good sales professional knows that leveraging personal contacts is a fantastic way to generate leads and close deals. A recent study by Reachable places numeric values on this common knowledge: The Value of Connections infographic illustrates the findings of the study, which took a look at a random sample of 300 business professionals involved in the purchase process at their companies. (more…)

Reachable Creates Customized Database for Your Small Business

Rather than searching an existing database for people you already know, wouldn’t it be nice to be able to import your existing contacts from various social media sites into a comprehensive database of new contacts? Reachable, from the founder of Jaspersoft, pulls your contacts from Facebook and LinkedIn, (more…)

Reachable opens doors for sales opportunities

logo-examinerIf you are one of the many misinformed business people who think good sales professionals should be able to close a deal on the first meeting, it’s time for a reality check. There are several dozen books on doing just that, however, surveys show that only 2% of sales deals happen that quickly. (more…)