PHILADELPHIA, PA — October 10, 2012 - At DataContent 2012, Reachable, a leader in social business solutions, today was recognized as a “Model of Excellence” by the InfoCommerce Group for resetting the standards for excellence in the data and content industries. Reachable offers a Social CRM solution that leverages the collective relationships of an organization and a database of over 65 million business professionals to help sales reps connect with people they need to know.
“Reachable preaches the gospel of ‘social proximity selling’, which in a nutshell means that an introduction or existing connection trumps a cold call every time”, said Russell Perkins, Founder & Managing Director of the InfoCommerce Group. “To maximize these connections, Reachable has built a database of 65 million business professionals and mapped 100 billion connections between them. This highly-tuned selling tool is an impressive and exciting example of advanced data collection techniques, married with strong workflow functionality. It’s an impressive package”.
“All along, we have felt that we have a solution that uniquely leverages data to deliver a lot of value to organizations”, said Amit Khanna, Reachable’s chief data officer. “But it is always exciting when an organization like the InfoCommerce Group recognizes the innovation as well. We are thankful for being recognized as a ‘Model of Excellence’”.
“Models of Excellence Program”
Started in 2003 by the InfoCommerce Group, the “Models of Excellence” program highlights products that are setting the standard for innovation in application, business and content models. Winners are diligently reviewed and selected by the InfoCommerce Group. Executives from this year’s “Models of Excellence” are being featured at the DataContent conference, which is produced by the InfoCommerce Group and the Software & Information Industry Association. More information on the DataContent conference can be found at http://www.siia.net/datacontent/2012/.
Reachable is the developer of a social enterprise solution that enables organizations to leverage their collective relationships to reach more people and close more business faster. Reachable helps sales reps close more deals, recruiters find more talent, and professionals establish new business relationships. Reachable is backed by Rho Ventures, Signal Peak Ventures, and Parkview Ventures, and is based in Palo Alto, CA and Salt Lake City, UT. For more information, please visit www.reachable.com.